The Product door
The product sets the heading. The team flies the mile.
A greenfield build, a legacy system to rescue, a team you have just inherited: each one needs a different crew, a different provider and a different budget. We help you get the shape right before the spend starts.
Three questions · a free read of your brief, or a €90 working consultation
The readings
Three places the shape goes wrong.
01
Greenfield, staffed for scale
A product that does not exist yet does not need a thirty-person team. It needs the right six, and a plan for when thirty is true.
02
Legacy, staffed for new
Rescuing a system is a different craft from building one. Hiring for the wrong craft is the most expensive way to stand still.
03
Takeover, staffed by someone else
An inherited team comes with inherited contracts, rates and habits. The first ninety days decide whether you keep them or they keep you.
What you get
The team, sized to the stage.
01 · Strategy
What to build with
A technology and sourcing strategy drafted for your stage — in-house, partner, hub or mixed — with the cost of each option attached.
02 · Providers
Who to build with
A shortlist of providers that have done your kind of work in your kind of market, read against verifiable rates.
03 · Audit
What you already have
For legacy and takeover: an audit of the current providers, contracts and rates, with the corrections ranked.
04 · Written
On paper
The consultation ends with a written follow-up you can hand to your CTO, your board or your investors.
Questions
Before you start.
01We have not chosen a stack yet — is it too early?
No. Greenfield is the stage where the correction is cheapest. The brief asks for stage, need and urgency; 'not sure yet' is a valid answer to all three.
02Do you build the product?
No. We are advisors, not a development shop, and we take no commission from the providers we point you to. That is the point.
03What does the free read cover?
A partner reads your three answers personally and replies by email with how we would approach it. No charge, no obligation.
04What is in the €90 consultation?
A scheduled hour with a partner on your product question, plus a written follow-up. Fixed price, VAT added at checkout.
05We are mid-flight — can you still help?
Yes. 'Yesterday' is one of the urgency answers for a reason. A takeover or a rescue is where the four readings earn their keep.
The Product door
Is the team the right shape for the stage?
Three questions. Then a free read of your brief, or an hour with a partner for €90.